Google Consent Mode
How to implement Google consent mode with the TRUENDO CMP.
How to implement Google consent mode with the TRUENDO CMP.
Google Consent Mode allows website owners to adjust the behavior of their Google tags and scripts based on their visitors’ consent status. Only their consent status is collected by the TRUENDO CMP, which Google Consent Mode transmits to Google for further processing. No additional personal data is collected by this action.
Turn on Google Consent overview (BETA) mode in:
Admin > Container Settings of Google Tag Manager
Copy the script at the bottom of the page here and paste it to the <head>of your website or, if you implemented TRUENDO directly on your page, place this script above TRUENDO.
If your implementation is within Google Tag Manager, set the Trigger for the TRUENDO Tag to Consent Initialization
If you do not have TRUENDO already installed inside of Google Tag Manager you can download and import all the Triggers needed to make TRUENDO functional.
Note: be sure to only merge and not overwrite when importing. Otherwise you might lose your existing tags within Google Tag Manager.
Other Tags in Google Tag Manager must include an additional TRUENDO Trigger with the correct Category (Otherwise your tag will only fire on reload and not on consent change.)
In your tags you must require additional consent if there are no built in consent required. In your tag open the Advanced Settings dropdown and under the Consent Settings dropdown you can set the check to Require additional consent for tag to fire and type in the corresponding category:
· ad_storage for Marketing
· analytics_storage for Statistics
· preferences for Preferences
· social_content for Social Content
· social_sharing for Social Sharing
